L’Oréal 70th Anniversary
Campaign Visual Identity Development, Creative Strategy, Experiential Design, Environmental Graphic
Client
L’Oréal USA
Role
Graphic Designer
Year
2023
Agency
CSM
L’Oréal USA
Role
Graphic Designer
Year
2023
Agency
CSM
Overview
To celebrate L'Oréal USA's 70th anniversary, CSM produced a glamorous event ‘Going Platinum’ at Javits Center for over 3,000 employees from the New York and New Jersey offices. Marking this platinum milestone with full glitz and elegance, the celebration honored L'Oréal's seven decades as an industry leader. Iconic band Earth, Wind, & Fire performed, creating an unforgettable night of nostalgia and excitement for the future.
To celebrate L'Oréal USA's 70th anniversary, CSM produced a glamorous event ‘Going Platinum’ at Javits Center for over 3,000 employees from the New York and New Jersey offices. Marking this platinum milestone with full glitz and elegance, the celebration honored L'Oréal's seven decades as an industry leader. Iconic band Earth, Wind, & Fire performed, creating an unforgettable night of nostalgia and excitement for the future.
Signage
Screen Animation
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Environmental Graphics
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Digital Executions
